Donna Preedy

It’s a structure problem — not a talent problem.

Executive coaching and leadership development for GMs, Directors and the managers who run the floor. Perth-based. Measured from start to finish.

Your leaders are capable. That’s not the issue. The issue is that under pressure, everything starts running through them — the decisions, the conflict, the load — and capability gets buried under it.

I’m not here to change who your leaders are. I’m here to build the structure that lets them lead well when it counts.

Sound familiar?

  • Decisions queue up behind your senior people, and the team waits.
  • Your managers spend their days putting out fires — the planning never happens.
  • Conflict gets absorbed, avoided or escalated. Rarely resolved.
  • Your best people are carrying the load alone — and you’re starting to see the cost.

Structured Edge

Structured Edge is my coaching methodology, grounded in my degree in Cognitive Neuroscience and Health Psychology and years of high-pressure commercial experience. It works on three things:

  • Where you are now — measured, not guessed, using the Harrison Assessment.
  • Where you need to be — the specific result your role demands.
  • The bridge between them — practical tools for stress, conflict, communication and decision-making, applied to the real situations in front of you.

Two ways to work with me

Structured Edge Private

1:1 executive coaching for GMs and Directors

Twelve months, twice-monthly sessions, and a Harrison Assessment at the start and end to show what’s actually changed.

Explore 1:1 coaching →

Structured Edge Collective

Leadership programs for managers and teams

Practical, workshop-based programs built around your managers’ real pain points — stress and overwhelm, difficult conversations, conflict, and team alignment. Delivered in person and tailored to your business.

Explore corporate programs →

What leaders say

My colleagues have told me they’ve seen a real shift in my attitude and tone, and they no longer hesitate to approach me.

Rob Landsmeer, General Manager, Maddington Toyota

Our sessions were set up through my workplace to help me become a better manager, but the effect on both my professional and personal life is profound.

Jess Strawbridge, General Manager, Advanced Patios

Read more testimonials →

Let’s talk

If your leaders are capable but stretched, a quick conversation will tell us both whether this is the right fit.

Organisations I’ve worked with